Poll: Should the Maker of Candy Crush Have Been Able to Trademark the Word ‘Candy’?

Okay, you know the story by now.  King.com, the maker of Candy Crush, has trademarked the word 'candy.'

King.com applied for the mark last year and it was approved on last week on January 15. It covers use of the word 'Candy' in games, game accessories, merchandise and other items.  Companies who oppose this filing have a 30 day window to file a complaint.

And so we come to the million dollar question: should King.com have been able to trademark a common, everyday-use word like 'candy' in the first place?

The answer is 'no' but if for some weird and no doubt interesting reason you're thinking 'yes,' you're more than welcome to vote that way in this week's poll but please, I implore you, let us know why.  Leave a comment or send us an email at SuperPACpodcast@gmail.com.  Inquiring minds want to know!

EZK and I will discuss this issue and reveal the poll results on next week's podcast.

What?  Can't wait 'til then?

Okay, the vast, vast, vast majority of respondents answered 'no.'

But please listen to our podcast anyway, yeah?

"vote label" © Tribalium / Shutterstock. All rights reserved, used with permission.

-Reporting from San Diego, GamePolitics Contributing Editor Andrew Eisen

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