Poll Results: King's Candy Trademark

January 28, 2014 - GamePolitics Staff

In last week's poll we asked our readers if Candy Crush Saga maker King should be able to trademark the word "Candy" as it relates to games? A majority of the votes (one could even call it a landslide) said that King should not have been able to file for that trademark.

King is currently opposing a trademark by developer Stoic, who filed for their game "The Banner Saga." Our readers agree with us that no company should be able to trademark a single and commonly used word for any purpose - gaming or otherwise. Why should simple words like "Banner," "Saga," and "Candy" be locked down and prohibited from use by two companies?

Our readers agree that King doesn't deserve to hold such a trademark, with 97 percent of the 426 votes cast going against King's trademark attempt. Three percent said that they should be able to trademark the word "Candy."

Thanks to everyone who voted in this week's poll. For a more in-depth discussion on the topic, check out the latest episode of Super Podcast Action Committee.

Look for a new poll later this week.


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