Sega to Split Atlus and Parent Company Index Up

More details have emerged on what Sega plans to do with Atlus and its parent company, Japan-based Index. Sega acquired the original North American publisher of Tactics Ogre, Disgaea, Steambot Chronicles, Trauma Center, the Persona series, and many other popular Japanese games in September 2013 in a deal that cost the company an estimated $140 million.

According to a report in Gematsu, Sega will break Atlus away from its parent company Index on April 1. Atlus will be a stand-alone entity simply known as "Atlus" and will retain its 121-strong game development team.

A second company called Index Division will be formed and will retain its 166 employees. The company will be responsible for the content and solutions business. Index Digital Media, Inc. – Index Corporation's overseas subsidiary – will be rebranded as Atlus U.S.A . Yukio Sugino, the current Sega managing director and Index company director, will also act as Atlus' new representative.

There's no indication from the report that Sega plans to lay off any of the staff from either company in the foreseeable future.

Source: CVG

Tweet about this on TwitterShare on FacebookShare on Google+Share on RedditEmail this to someone


  1. 0
    Neo_DrKefka says:

    It sounds like they are really trying to support a strong brand that can deliver. The difference between what EA did with Bioware and what SEGA is doing is that SEGA is making them responsable for their financial future. They have to answer to the customer and Sega. In Bioware's case they were given control over other studios but never had to worry about sales since that was EA's job. Bioware's main customer was it's patron and everyone else was just, 'fans.'

    This eventually led them to make games that the main purpose was not to make an amazing life changing artistic game that will bring in money but rather make an artistic game that will push an agenda without worrying if people will buy since they have a blank check written by EA.

    My only thoughts about this move is that separating companies can lead to different goals and this might cause SEGA to lose direct control over its enities which might led to a clueless management of a huge parent company.

    Think of SEARS and how many companies they allowed to run on their own and overtime management became clueless and allowed companies like Allstate to leave the fold entirely.

Leave a Reply