Sony: PS4 Hardware Sales 'Already Generating Profits'

May 23, 2014 - GamePolitics Staff

During a corporate strategy meeting this week (detailed in this document) Sony president and CEO Kazuo Hirai said that the PlayStation 4 is already profitable for Sony on a hardware unit basis.

"It's been a hugely successful launch, but the key to the long term success of the platform lies in how solidly we can continue to grow the installed base," Hirai said. "In terms of game titles for PS4, as of April 13, 47 titles had been launched with a total of 20.5 million units being sold via retailers and over the network on the PlayStation Store. From a profitability perspective, PS4 is also already contributing profit on a hardware unit basis, establishing a very different business framework from that of previous platform businesses."

Since its launch in November of last year, Sony's newest console has sold more than 7 million units worldwide to-date (as of April 6), according to NPD data.

Source: Polygon


Comments

Re: Sony: PS4 Hardware Sales 'Already Generating Profits'

I'm not surprised.  When they announced the specs for PS4 there were already more powerful graphics cards being sold.

Xbox 360 and PS3 were using bleeding edge technology that was much more costly.

 
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