Like EA's E3 press conference earlier today, Ubisoft avoided talking about business (it could have bragged about Watch Dog sales or talked about uPlay) and focused on the games it has in the pipeline. It also avoided talking about specific platforms, with the exception of a couple of games.
The press conference opened with a Rabbids video clip saying the show would start shortly, then a few minutes later officially opened with a lengthy cutscene video from Ubisoft Montreal's Far Cry 4 Creative Director Dan Hay said following the video that the game gives you a fake passport, a small bit of money, a gun, and "then you're f*cked." Far Cry 4 releases November 18.
Next Ubisoft's press conference host Aisha Tyler introduced Just Dance 2015, promising new ways to bring people together with a new mobile/Internet-connected TV experience called Just Dance Now that allows "thousands to play the game together." More information on how it all works can be found at www.justdancenow.com.
Following up on what was shown during the Microsoft Xbox press briefing, Ubisoft showed a trailer for The Division, which lays the groundwork for the plot to the Tom Clancy-branded post-pandemic squad based action game. As was mentioned earlier in the day, the game is set for release sometime in 2015.
Ubisoft's MMO racing title The Crew gets to show off for a bit, detailing how the game lets groups of friends all over the country play the coast-to-coast open world driving game with lots and lots of vehicle customization. Ubisoft said that the community is helping to shape the game and make it a better experience. A closed beta for The Crew is set for release July 23 – you can sign up at www.thecrewgame.com. The game is set for release on Xbox One, PS4 and PC November 11.
Assassin's Creed Unity creative director Alex Amancio introduced a live demo play-through, highlighting the fact that Unity lets players choose whatever path they want to take and offers tons of side missions of varying difficulty. Earlier in the day at the Microsoft press conference a demo reel showed how four-player coop works. The latest game, set during the French Revolution, will be released Oct. 28.
The new Xbox One Kinect game, Shape Up was shown off in a live demo. Ubisoft describes the game as a fitness game for gamers, because exercise is "boring." The game will feature special challenges that hide the fact that you are engaging in a particular fitness exercise.
Next a video was shown for Valiant Hearts: The Great War, a puzzle adventure game that tells the tale of four heroes and their faithful canine companion during World War I. It is being developed by Ubisoft Montpelier.
To close out the show Ubisoft showed one game that was not on anyone's radar: a new Rainbow Six game. The new game is called Rainbow Six: Siege. In the demo, players are part of a SWAT team that must save a hostage from criminals before time runs out. Further details on the game are unknown and Ubisoft put a disclaimer on the footage, noting that it was "pre-alpha."
All in all Ubisoft did what everyone else has done at E3 so far this year: focused exclusively on games. While some of the games were uninteresting, there were plenty of core franchises to get fans excited.
As we noted earlier, Ubisoft avoided talking about specific platforms, and like EA it did not mention a Nintendo platform at all – even in passing. It also didn't show or mention the Wii U version of Watch Dogs, for some reason.
Expect to hear more about all these games this week during E3 in Los Angeles.