Legendary Entertainment has acquired Felicia Day's Geek & Sundry YouTube channel and added it to its digital division. Legendary Entertainment is a film company whose credits include Godzilla and Pacific Rim, among other properties.
"I am thrilled to have Geek & Sundry partner with a company I admire and that aligns authentically with my audience's interests," Felicia Day tell GII.
"As someone who's been working in digital entertainment for eight years, I am excited to see my company grow with Legendary, and to be able to keep making award-winning content within the changing digital landscape. And as a creator, I look forward to making fantastic things together, bringing projects I am passionate about to all platforms."
Day launched Geek & Sundry in 2012 with Kim Evey and Sheri Bryant. The channel produces regular video game-related programming like Unplugged and Co-Optitude. The channel has around 1.4 million subscribers. The deal with Legendary will see Day creating "scripted and non-scripted projects for television and digital platforms."
Financial terms of the deal were not disclosed. Day's contractual obligations under the deal were not disclosed either, but we assume her continued participation in creating content is an integral part of the sale.
Legendary also own Nerdist Industries, which it acquired in 2012.