U.S. retailer GameStop has been targeted by a class action lawsuit alleging it obtained and recorded personal information about its customers without their express consent. The main plaintiff in the case is Melissa Arechiga of Alameda County California. Her attorneys allege that GameStop illegally recorded her name, credit card number, and personal identification information (PII) following a shop purchase. The thrust of the lawsuit is that GameSpot regularly uses PII from customers to derive additional personal information, including residential addresses.
"Such conduct is performed intentionally and without the knowledge or consent of the cardholder, and is of potentially great benefit to [GameStop]," reads the suit.