Sega Networks Spends Big on Western Developers

February 19, 2015 - GamePolitics Staff

Sega's mobile arm Sega Networks announced today that it has acquired independent developer Demiurge Studios. Sega says that this purchase is part of series of investments in the "Western market." Sega Network also announced that it has taken a major stake in San Francisco start-up Ignited Artists and London-based Space Ape Games.

Sega did not reveal financial details on any of these deals.

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Sega Plans Restructuring and Layoffs

February 12, 2015 - GamePolitics Staff

Sega's big gamble on console games and more spending on marketing did not pay off. The publisher announced its results the nine months between April and December, revealing that a 27 percent increase in game development costs and 53 percent increase in advertising did not help move product. During the nine month period, Sega said that it spent $210 million on games development and $73 million on advertising, and expects about 50 games released for the total fiscal year which ends in March.

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Sega Sammy Announces Restructuring Plans, Mass Layoffs

January 30, 2015 - GamePolitics Staff

Sega Sammy announced today that it will cut jobs and encourage several hundred employees to retire early as part of a restructuring plan to focus on "digital games. In a press release issued this morning, the company said that Sega of America's offices would be affected by layoffs and early retirements as it relocates its operations from San Francisco to South California in the coming months.

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One Million Copies of Alien: Isolation Sold Worldwide

January 21, 2015 - GamePolitics Staff

According to the official site (by way of PlayStation Lifestyle) for the game, Creative Assembly's Alien: Isolation has hit a major milestone recently: one million units sold worldwide. That figure is a culmination of sales on PlayStation 4, PlayStation 3, Xbox One, Xbox 360, and PC.

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Report: 'Wonder Boy' Developer Filing for Bankruptcy

October 3, 2014 - GamePolitics Staff

Japanese developer Westone Bit Entertainment is facing bankruptcy after nearly 30 years in business according to a report in Game Watch Impress (as translated by Sega Nerds).

Westone is best known for creating the 1986 8-bit hit Wonder Boy (released in America as Adventure Island) and the popular Monster World series released on the Sega Master System, Sega Genesis, and TurboGrafx-16.

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Sega Cracking Down on Mean Commenters

September 12, 2014 - GamePs Staff

Sega of America announced today that it is changing its policy about comments on pictures it posts of real people. Going forward, anyone that posts derogatory and hateful comments or personal attacks on a photo of a real person posted by Sega will have their message deleted and their right to post future comments removed permanently. This new policy applies to the SEGA blog, SEGA forums, and the SEGA or Sonic the Hedgehog social media accounts.

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Sega Takes Aim at Gearbox in Latest 'Aliens: Colonial Marines' Court Filing

September 3, 2014 - GamePolitics Staff

According to a new court filing from Sega (detailed quite nicely by Polygon), Gearbox Software studio founder and head Randy Pitchford did "whatever the fuck he likes" when it came to the marketing and promotion of Aliens: Colonial Marines.

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Report: Sega Ready to Pay $1.25 Million to Settle 'Colonial Marines' Lawsuit

August 12, 2014 - GamePolitics Staff

Sega of America wants to settle a lawsuit that accuses it and developer Gearbox Software of misleading consumers with advertising and trade-show demonstrations of Aliens: Colonial Marines... and then releasing a substandard product. The publisher has reportedly agreed to pay out $1.25 million in order to settle the class-action suit but documents uncovered by Polygon show that Gearbox Software continues to fight against the lawsuit.

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Relic Updating Multiplayer in 'Dawn of War' Games on Steam

May 29, 2014 - GamePolitics Staff

Relic Entertainment has indicated plans to move its Warhammer 40K strategy games over to Steam in a bid to keep the multiplayer portions of the games alive, Eurogamer reports. The original Dawn of War and the expansions recently underwent a major update to preserve multiplayer, Dawn of War franchise design lead Philippe Boulle wrote on the Steam forum.

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Layoffs Hit Sega's London Offices

April 9, 2014 - GamePolitics Staff

Sega announced today that it has cut a small number of jobs from its European office in London as part of a larger consolidation plan for the company's Sonic and mobile divisions.

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Petition Urges Sega to Port More Games to PC

January 27, 2014 - GamePolitics Staff

Over 6,000 self-indentified PC gamers want Sega to bring more of its console games to personal computers, according to a petition launched on Change.org. The petition, which has 6,539 supporters (as of this writing), calls on Sega to bring more console games to the PC. The petition name checks some particularly popular titles including PlatinumGames' Bayonetta and Vanquish, SEGA AM2's Virtua Fighter 5: Final Showdown, and other popular titles.

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Atlus Reveals Persona 4 Golden and Dragon's Crown Sales Milestones

December 4, 2013 - GamePolitics Staff

Atlus, which was recently purchased by Sega, announced this week that VanillaWare's RPG beat 'em-up Dragon's Crown has sold more than 800,000 units on PS3 and PS Vita. The publisher also announced that Persona 4 Golden has shipped 700,000 copies. Those figures include digital downloads in addition to retail sales. Persona 4 Golden is a remake of the PS2 RPG, and was released in June of this year. Dragon's Crown was released in July.

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Sega: Shenmue III Trademark a Fake

November 29, 2013 - GamePolitics Staff

A trademark unearthed earlier this week attributed to Sega's Shenmue franchise has turned out to be a fake. Sega says that the application for a Shenmue III trademark was not filed by the company and that it is looking into its origins.

"Sega has confirmed that the recent application for the trademark of Shenmue III is a fake and is looking into the origins of this application," the publisher told GameSpot in a statement.

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Rest in Peace, Charles Bellfield

November 19, 2013 - GamePolitics Staff

Veteran video game industry executive Charles Bellfield passed away in San Francisco last night, according to a Facebook post by his brother Edward Bellfield. Friends and former colleagues from the games industry left their condolences and remembrances of Bellfield on Facebook, including Electronic Arts COO Peter Moore, whom Bellfield reported to at Sega when the company launched the Dreamcast console in 1999.

Moore called Bellfield "the quintessential Englishman Abroad" as well as "a great friend, a wonderful personality."

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Atlus President and CEO Apologizes for 'Worrying Fans'

September 20, 2013 - GamePolitics Staff

Atlus President and CEO Naoto Hiraoka has penned an open letter to fans, discussing the acquisition by Sega earlier this week, praising and thanking the company's legions of fans for the continual support and encouragement, and apologizing for making them worry about the company's future.

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Sega Buys Atlus Parent Company Index

September 18, 2013 - GamePolitics Staff

Sega has confirmed that it has taken over the operations of Index Corporation, the Japanese parent company of video game publisher Atlus. Index filed for "Civil Rehabilitation" (the Japanese version of bankruptcy) in June of this year, after suffering heavy debts. Sega has acquired the company and Atlus, and has formed a new subsidiary to take over operations of the company, called Sega Dream Corporation (the name is tentative and will likely change at a later date).

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Russian Distributor Halts Sales of Company of Heroes 2 After Consumer Complaints

August 5, 2013 -

Russian distributor 1C-SoftClub was forced to halt sales of the WWII real-time strategy game Company of Heroes 2 after consumers complained about the portrayal of Russian forces in the game. After numerous player complaints about Russian forces being portrayed as having a ruthless leadership and taking liberties with history, the distributor decided to stop shipping the game to retailers, and reached out to publisher Sega. Sega said that it was looking into these concerns.

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Report: Twenty Companies Including Sega Interested in Buying Atlus

August 5, 2013 -

Sega is one of twenty companies interested in buying out Atlus from Japanese parent company Index Holdings, according to a Blomberg Japan report (by way of CVG). Index Holdings purchased Atlus in 2006, but last month was forced to file for bankruptcy in the Tokyo District Court for over millions of dollars in debts it faced.

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Sega, Gearbox Respond to Aliens: Colonial Marines Class Action Lawsuit

May 3, 2013 -

Aliens: Colonial Marines publisher Sega and developer Gearbox Software have responded to a class action lawsuit filed this week related to claims that the game was the falsely advertised.

A Sega spokesperson said that the company could not discuss the specifics of the ongoing litigation, and that the lawsuit was baseless:

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Gamer Files Class Action Against Sega over Aliens: Colonial Marines

May 1, 2013 -

Damion Perrine has filed a lawsuit against Sega related to Aliens: Colonial Marines, which he claims Sega represented falsely in its marketing as a far superior game than was delivered to consumers. He claims Sega engaged in "a classic bait-and-switch" with the game and that it also engaged in false advertising, breach of warranties, fraud in the inducement, negligent misrepresentation and committed consumer law violations. He is seeking to have the lawsuit certified as a class action and has sued on behalf of everyone in the United States who bought the game on or before Feb.

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Sega Studios Australia Closing Later this Year

April 5, 2013 -

Sega has confirmed with Kotaku that it plans to close its Brisbane-based development studio later this year. Sega said that it would close Sega Studios Australia later this year, but gave no particular reason for shutting down the operation.

The publisher says it will shut down Sega Studios Australia later this year; no rationale provided.

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Super Podcast Action Committee - Episode 46 LIVE

March 25, 2013 -

On this week's show we go live on Google + for a lengthy (video) discussion on the "RPG Camp" Kickstarter controversy, the results of the FTC's latest Secret Shopper Survey to test ratings enforcement at retail, Sega's decision to stop pulling Shining Force videos from YouTube and a whole lot more. Download Episode 46 now: SuperPAC Episode 46 (1 hour, 34 minutes) 240.0 MB.

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Sega: We Will No Longer Remove Shining Force Videos from YouTube

March 21, 2013 -

If you are one of those YouTube users who put up a Shining Force video and had it unceremoniously yanked by YouTube at the request of Sega, then you'll be happy to read this story. Sega says via this Sega forum post that it will no longer engage in such anti-community activities any longer (thanks to Andrew Eisen for sending this one in).

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Sega Targets 'Shining Force' Videos on YouTube

November 30, 2012 -

According to this Reddit thread Sega has been forcing YouTube users to remove videos relating to the Sega Saturn hit strategy RPG Shining Force III. Many are speculating that Sega is doing this to prepare for the launch of a new PSP installment in the Shining series, Shining Ark, which will launch in Japan in February.

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Sega Europe to Close Five Offices This Year

June 28, 2012 -

SEGA Europe COO Jurgen Post told GamesIndustry International this morning that the European arm of the company will close five offices this year in France, Germany, Spain, Australia and Benelux. The company will also tighten its focus on core brands and transitioning its business towards digital distribution of product. Those core brands include such franchises as Aliens, Sonic, Total War and Football Manager.

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SEGA Predicts Major Losses, Plans Cost-Cutting Measures

March 30, 2012 -

Sega Sammy announced this morning that it will see major operating losses for the previous full year and that it will have to cancel some games and make the company smaller. Blaming a challenging economic climate and a changing video game market, Sega Sammy said it will see a 7.1 billion yen loss. As a result, the company plans to "streamline organizations in the field of video game software in the U.S. and Europe."

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Sega Studios Australia Cuts 37 Jobs

February 7, 2012 -

It looks like the Australian game development community has been hit again by another round of layoffs - this time at a Sega studio. According to GameIndustry.biz, 37 employees have been laid off at Sega Studios Australia in Brisbane. The studios' most recent work was London 2012: The Official Video Game of the Olympic Games. Prior to that the studio went under the name The Creative Assembly Australia and worked on Rome: Total War, Medieval II: Total War and Stormrise.

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Sega Buys Three Rings

November 17, 2011 -

Sega announced that it has acquired Spiral Knights and Puzzle Pirates developer Three Rings. Financial terms of the deal were not disclosed.

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Sega: The Era of Big UK Studios is Over

June 17, 2011 -

A Sega executive says that the era of big game studios in the United Kingdom is officially over. The British games industry will continue to survive, but no longer contains grand-scale development studios, says Sega production boss Gary Dunn. Dunn tells Develop that "it would take a brave soul to start up a 100-man studio at the moment, because the risk is so high."

Sega is opening a new micro-studio based in Solihull, who will work on smaller handheld and mobile games with a modest 15-person development team.

It is easy to see why Dunn is so pessimistic about the games industry's status in the UK; several large-scale development studios have either been shut down by their parent companies or have closed shop due financial reasons. Bizarre, Realtime Worlds, and Free Radical are just a few of the development studios that no longer exist.

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Sega's Alan Pritchard Talks Used Games, PSN Security Woes

June 10, 2011 -

In a recent interview with GameSpot, Sega's executive vice president of marketing Alan Pritchard talked about used games, the PlayStation Network security breach, and Aliens: Colonial Marines. The more interesting topics relate to Sony's security woes and what the Sega representative thinks about the effects of the used games market.

On the topic of how the PSN security breach affected Sega financially, Pritchard said:

"I don't think we can allow it to affect our relationship, regardless of what we think (laughs). We need to work with Sony. And we do have a good relationship with Sony. It has affected us because if it's down, we can't sell games. Sega's rapport with Sony remains unchanged following the PlayStation Network outage."

When asked about a specific monetary figure Pritchard declined to answer:

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Infophile@Goth: If you're not willing to entertain the idea you might be wrong, fine. That's your right. But why should anyone else entertain the idea that you might be right? If they go by the same logic, they already know you're wrong, so why listen to you?07/02/2015 - 3:53am
MattsworknameEh, I love the new batmobile personally, it's a blast to mess aroudn with. Plus, the game is set in a situation that mroe or less leaves batman with no choice but to go full force. And even then, it still shows him doing all he can to limit casualties.07/01/2015 - 11:38pm
Andrew EisenAgreed. Luckily, we don't seem to be in danger of that of late. No one's suggesting, for example, that tanks shouldn't be in video games, only that the tank in Arkham Knight is poorly implemented and out of place from a characterization standpoint.07/01/2015 - 11:27pm
MattsworknameConfederate flag, Relgious organizations, etc etc. Andrew isnt[ wrong, just remember not to let that mentality lead to censorship.07/01/2015 - 11:20pm
Mattsworknamefind offensive or disturbing, and that mindset leads to censorship. It's all well and good to say "This would be better IF", just so long as we remember not to let it slide into "This is offensive, REMOVE IT". IE , the current issues surroundign the07/01/2015 - 11:19pm
MattsworknameAndrew and goth both have points, and to that point, I'll say. Saying somethign is improved by changing something isn't a problem, on that I agree with , but at the same time, on of the issues we have in our society is that we want to simply remove things07/01/2015 - 11:18pm
Andrew EisenSee? Suggestions for improvements that involve taking things away do not mean the work is garbage or performing poorly, critically or commercially.07/01/2015 - 9:29pm
Andrew EisenSkyward Sword is spiff-a-rific but it would be an improved experience if the game didn't explain what each item and rupee was every single time you picked them up!07/01/2015 - 9:27pm
Andrew EisenHere's another: De Blob is a ton of fun but it would be improved without motion controls. Incidentally, THQ heard our cries, removed motion controls for the sequel and it was a better game for it!07/01/2015 - 9:24pm
Andrew EisenI'll give you an example: Arkham Knight is a ton of fun but the tank sucks and the game would be even better without it.07/01/2015 - 9:23pm
Goth_SkunkWell clearly we're diametrically opposed about that.07/01/2015 - 9:03pm
Andrew EisenNot even remotely true.07/01/2015 - 8:59pm
Goth_SkunkIt is, if the suggestion involves taking something away from a product in order to make it better.07/01/2015 - 8:49pm
Andrew EisenOffering suggestions for improvement does not mean that the work in question is garbage or not doing fine.07/01/2015 - 8:21pm
Goth_SkunkIf their products were garbage, they wouldn't be as praiseworthy as they are.07/01/2015 - 8:08pm
Goth_SkunkAnd Andrew, I really don't think GRRM or the producers of the Game of Thrones TV show need anyone to tell them what to do to make their products better.They appear to be doing just fine on their own.07/01/2015 - 8:07pm
Goth_SkunkThe only thing not worth talking about, is what shouldn't be talked about.07/01/2015 - 7:47pm
Goth_Skunk@Infophile: It could be a reason, if I were wrong. I'm not.07/01/2015 - 7:44pm
PHX Corphttp://kotaku.com/steam-players-take-justice-into-their-own-hands-virtua-1715215648 anyone seen this, Steam Players Make Their Own Justice, Virtually Imprison Troll07/01/2015 - 7:17pm
Andrew EisenHeh, just had our (IGN's) journalistic integrity called into question over two typos on one of the Wikis (which are editable by the readers).07/01/2015 - 6:08pm
 

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